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YOUR MARKETING TECHNOLOGY PARTNER

According to Michele Fitzpatrick, Retail Industry Strategist with Acxiom, 89% of shoppers changed “how” they shop over the past 18 months, and they are not likely to return to pre-pandemic behaviors, ever.

To keep up with these changes, businesses must seek to meet customers “where they are” in their purchasing journey, and the solutions to this challenge will be found in a new generation of marketing technology.

Websites

We design and develop effective layouts and graphics with meaning, thus allowing us to guide the visitor down the path we created to convert them to a customer. Subtle animation and engaging interactive moments all come together to create an impact.

Mobile Apps

We develop apps for all the popular mobile platforms and mobile-enabled technologies along with assisting companies with their mobile app delivery strategies to assure most optimal coverage of all target audiences.

SEO / SEM

SEO is a process of boosting website visibility on search engines. We’ll implement and manage your SEO strategy towards improving not only the quantity but also the quality of organic traffic to your website, social media sites, and landing pages.

Email Marketing

An email marketing campaign is a scheduled series of emails used to nurture leads and current customers with the purpose of encouraging engagement and increasing sales. Each individual email leads to a specific call-to-action, i.e. getting users to sign up, book a call, continue reading, or add a product to their cart.

Lead Generation

Lead generation is the process of cultivating a qualified buyer’s interest for your product or service with the goal of converting that person into a customer. Our team will create strategies to collect leads so you can follow up with them after they leave your site, social media page, or custom landing pages.

Skills & Actions

We can bring your brand into households by developing custom Google Actions and Amazon Alexa Skills.

MOBILE MATTERS

More than half of web traffic and two-fifths of email opens stem from mobile devices. That means your search and email marketing strategies must, in a sense, also be “mobile marketing strategies”.

  • Mobile Accounts for Two-Thirds of E-Commerce Traffic (SaleCycle)
  • Mobile Commerce Will Represent One in 10 Retail Sales By 2025 (Statista)
  • Nearly Half of Consumers Shop More On Mobile Than In-Store (Ibotta)
  • Three-Fifths of Shoppers Prefer Brands That Allow Them to Buy On Mobile (Think with Google)
Mobile app development by Bizooma

METRICS

Page speed is one of the most important metrics to be aware of, and it can have a far greater impact than you may even realize.  Simply put: People don’t like waiting around! Keep your page speed as fast as possible to retain as large of an audience as possible.

Your bounce rate is pretty much what it sounds like. People are “bouncing” away from your site without thoroughly searching through it, and sometimes without even taking the time for the site to load properly.

Conversion rates refers to how many unique visitors end up converting into customers. Various factors affect conversion rates, but it is impossible to determine everything that plays a role in what transforms a site visitor into a customer.

These are just a few performance metrics we can optimize on your website to keep your brand relevant, performing and converting.