PRODUCTS

    Amicus Edge

    A marketing platform for firms that would rather run it themselves.

    The tools we use on client work, packaged for a firm with no marketing team.

    Not every firm wants an agency

    Plenty of firms are perfectly capable of running their own marketing and simply lack the tooling. They do not need a monthly retainer or a strategist. They need to see what is happening and have somewhere to act on it.

    The specific gap right now is visibility in AI-generated answers. Firms can see their search rankings. Almost none can see whether an assistant mentions them when someone describes a problem they solve — which is increasingly the first thing a potential client does.

    Amicus Edge is the self-serve version of our own toolkit, for firms that want the instruments without the engagement.

    What it does

    • AI visibility tracking — whether and how your firm appears in AI-generated answers
    • SEO and AEO analysis of your site, with specific things to fix
    • Video chatbots for your website, to qualify enquiries without a form
    • QR code generation with tracking, for print, events and signage

    Who it's for

    Small and mid-size firms with someone in-house who owns marketing — an office manager, a marketing coordinator, or a partner who has taken it on — and who would rather have better instruments than a bigger invoice.

    Try it on your own firm

    The AI visibility check is the fastest way to see whether this is useful to you. Run it on your own practice area and see what comes back.