Marketing and software for law firms and nonprofits

Most agencies serving professional organizations advise on technology they have never built. Most software companies sell tools without understanding the work they are supposed to fit into. We do both, which sounds like a lack of focus right up until you see what it is for.

When we tell a firm that a workflow is worth automating, or that a channel is worth the money, it is because we built the thing and watched what happened. The products are not a side business. They are the reason the advice is any good.